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Course Descriptions

Start Your F&I Training Today

Our F&I training solutions are designed to educate, motivate and improve knowledge, skills and closing ability. The Protective training team understands that daily challenges dealers are facing today. We deliver proven training programs to help.

Online Training

Protective’s online training solutions provide product knowledge and professional skills necessary to be successful in today’s F&I industry. Each course is designed to maximize content retention with engaging videos, study guides and certifications.

Quick Resources

Products, processes and sales training are critical to a dealership’s success. With a robust offering of F&I training solutions we help agencies and dealerships perform at their best by better serving their customers while driving profitable results. The Protective Asset Protection Training Institute provides online, onsite and classroom training options to meet the ever-changing F&I training needs of agencies and dealers.

Our courses include:

2 1/2 day workshop

F&I Sales Skills is a 2 1/2-day course instructed by seasoned and experienced sales trainers who provide real-world knowledge and practical skill building. This hands-on learning focuses on applying what was learned and interacting with peers. Class participants will practice interview tactics and menu presentations using video role play exercises and real-world scenarios while learning from other F&I professionals from around the country. This course is designed for professionals new to the role and seasoned professionals in need of a refresher. A variety of topics are included in this class including but not limited to: 

  • F&I System the ART of Choosing: Closing the Sale
  • F&I Sales System, Menu Selling and Objection Handling/Closing the Sale Today
  • Learning Styles to Foster Trust and Build Rapport with Customers
  • Extended Service Contracts
  • GAP Coverage
  • Personalized Coaching 

Protective clients: $695

View Course Calendar

For your convenience Protective offers customized on-site training programs held at your dealership or at an offsite facility, tailored directly to the areas in which you wish to improve. Popular topics include:

  • Selling styles
  • Customer interviewing
  • Closing techniques
  • Regulatory compliance guidelines
  • Product education

Request a Custom F&I Road Training Course by filling out this form.

Protective offers customized RV, Powersports and Marine training programs held at various points throughout the year. For more information regarding specialty program training, consult the training calendar and contact