The Protective Asset Protection Division provides a suite of F&I products and solutions focused on enhancing profitability and customer satisfaction for the auto, marine, powersports and recreation vehicle industries. With over 40 years of experience, we’ve established ourselves as a trusted industry leader, serving over 8,000 dealerships throughout the U.S. and Canada.

Products and People You Can Trust

We realize that business relationships are about more than profit generation—they're about generating trust and doing the right thing.  Each person who represents Protective understands this simple, yet powerful outlook.  That's why in addition to the pride that we take in the portfolio of products that we offer, we also take pride in our people.

Rest Assured, You're Protected

When you decide to carry Protective products, rest assured that you’re doing not only what is best for your customers, but what is best for your dealership.